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快手广告投放平台：游戏精选标签人群包
发布时间：2023-06-13 22:23:21
作者：巨宣网络
来源：juxuan.net
浏览量（118）
1）获取游戏精选标签所有接口类型 请求接口：https://ad.e.kuaishou.com/rest/openapi/v1/dmp/population/paid/game_select_type/list请求方式：POST 数据格式：JSON
返回参数
| 字段 | 类型 | 说明 | 备注 |
| code | int | 请求返回码 | 见文后【返回码】 |
| message | string | 请求返回信息 | 见文后【返回信息】 |
| data | struct | json返回值 | 分5类：1、game_category ---游戏类型；2、game_theme---游戏主题；3、art_style---美术风格；4、pay_willing---付费意愿；5、active_level---激活度 |
| type_code | string | 游戏类型码。例如"020601" | |
| name | string | 游戏类型名称 |
返回示例
{"code":0,"message":"OK","data":{"game_category":[ {"name":"角色扮演","type_code":"020101" }, {"name":"动作","type_code":"020102" }, {"name":"射击","type_code":"020103" }, {"name":"卡牌","type_code":"020104" }, {"name":"策略","type_code":"020105" }, {"name":"模拟经营","type_code":"020106" }, {"name":"休闲益智","type_code":"020107" }, {"name":"竞速","type_code":"020108" }, {"name":"棋牌","type_code":"020109" }, {"name":"体育","type_code":"020110" }, {"name":"音乐舞蹈","type_code":"020111" }, {"name":"文字游戏","type_code":"020112" }, {"name":"MOBA","type_code":"020113" }, {"name":"MMO","type_code":"020114" }, {"name":"街机","type_code":"020115" }, {"name":"塔防守卫","type_code":"020116" }, {"name":"沙盒","type_code":"020117" }, {"name":"桌游","type_code":"020118" }, {"name":"放置游戏","type_code":"020120" }, {"name":"传奇","type_code":"020121" } ],"game_theme":[ {"name":"武侠","type_code":"020601" }, {"name":"现代","type_code":"020602" }, {"name":"仙侠","type_code":"020603" }, {"name":"动漫","type_code":"020604" }, {"name":"中国神话","type_code":"020605" }, {"name":"西方神话","type_code":"020606" }, {"name":"科幻","type_code":"020607" }, {"name":"玄幻","type_code":"020608" }, {"name":"奇幻","type_code":"020609" }, {"name":"魔幻","type_code":"020610" }, {"name":"魔兽","type_code":"020611" }, {"name":"西游","type_code":"020612" }, {"name":"三国","type_code":"020613" }, {"name":"二战","type_code":"020614" }, {"name":"战争","type_code":"020615" }, {"name":"综艺","type_code":"020616" }, {"name":"影视","type_code":"020617" }, {"name":"航海","type_code":"020618" }, {"name":"僵尸","type_code":"020619" }, {"name":"密室","type_code":"020620" }, {"name":"女生","type_code":"020621" }, {"name":"机甲","type_code":"020622" }, {"name":"犯罪","type_code":"020623" }, {"name":"忍者","type_code":"020624" }, {"name":"骑士","type_code":"020625" }, {"name":"反恐","type_code":"020626" }, {"name":"宫廷","type_code":"020627" }, {"name":"穿越","type_code":"020628" }, {"name":"男生","type_code":"020629" }, {"name":"火柴人","type_code":"020630" }, {"name":"探险","type_code":"020631" }, {"name":"水浒","type_code":"020632" }, {"name":"历史","type_code":"020633" }, {"name":"校园","type_code":"020634" }, {"name":"餐厅","type_code":"020635" }, {"name":"职场","type_code":"020636" } ],"pay_willing":[ {"name":"高付费意愿","type_code":"020201" }, {"name":"一般付费意愿","type_code":"020202" } ],"art_style":[ {"name":"写实","type_code":"020701" }, {"name":"卡通","type_code":"020702" }, {"name":"水墨","type_code":"020703" }, {"name":"梦幻","type_code":"020704" }, {"name":"二次元","type_code":"020705" }, {"name":"血腥","type_code":"020706" }, {"name":"像素","type_code":"020707" }, {"name":"复古","type_code":"020708" }, {"name":"古风","type_code":"020709" }, {"name":"黑白","type_code":"020710" }, {"name":"简约","type_code":"020711" }, {"name":"唯美","type_code":"020712" }, {"name":"酷炫","type_code":"020713" }, {"name":"日系","type_code":"020714" }, {"name":"搞笑","type_code":"020716" }, {"name":"热血","type_code":"020717" }, {"name":"精致","type_code":"020718" }, {"name":"暗黑","type_code":"020719" } ],"active_level":[ {"name":"高活跃度","type_code":"020301" }, {"name":"一般高活跃度","type_code":"020302" } ] } }
2）游戏精选标签创建 请求接口：/rest/openapi/v1/dmp/population/paid/game_select_tag/create 请求方式：POST 数据格式：JSON
请求参数
| 字段 | 类型 | 是否必填 | 说明 | 备注 |
| advertiser_id | long | 必填 | 快手短视频广告主ID | |
| orientation_name | string | 必填 | 人群包名字 | 不能重复 |
| game_category | string[] | 否 | 游戏类型 | 提供查询类型接口 |
| game_theme | string[] | 否 | 游戏主题 | 提供查询类型接口 |
| art_style | string[] | 否 | 美术风格 | 提供查询类型接口 |
| pay_willing | string[] | 否 | 付费意愿：“020201”：高付费意愿 “020202”：一般付费意愿 | 提供查询类型接口 |
| active_level | string[] | 否 | 活跃度:"020301":高活跃度 “020302”：一般高活跃度 | 提供查询类型接口 |
返回参数
| 字段 | 类型 | 说明 | 备注 |
| code | int | 请求返回码 | 见文后【返回码】 |
| message | string | 请求返回信息 | 见文后【返回信息】 |
| data | struct | json返回值 | |
| orientation_id | long | 人群包id |
请求样例
curl-XPOST -H'Access-Token:303dca831e79d2be89bcd2f3b30c9c21' -H'Content-Type:application/json' -d'{ "advertiser_id":"20000800", "orientation_name":"测试1014-1", "game_category":["020115","020116","020101"], "game_theme":["020616"] }'-Lhttp://ad-api-test2.corp.kuaishou.com/rest/openapi/v1/dmp/population/paid/game_select_tag/create
返回样例
{"code":0,"message":"OK","data":{"orientation_id":9000
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